Toothpaste by Kingfisher

Strawberry Flavoured Kid’s Toothpaste – £2.49

This naturally flavoured strawberry fluoride-free toothpaste is a safe and healthy option for cleaning your kids’ teeth.

Kingfisher Natural Toothpaste was established in 1988 by Richard Austin, a wholefood shop-owner who believed there was a need for a toothpaste that didn’t rely on chemicals or synthetic ingredients. Kingfisher has been made in the UK to these ideals ever since, and remains free from artificial colourings, flavourings, sweeteners, preservatives and genetically-modified ingredients. Every ingredient is listed in full on the back of all Kingfisher packaging, along with the details of its source and purpose. What’s more, Kingfisher was the first natural toothpaste to receive approval from the British Dental Health Foundation.



Environmentally-Friendly-(large)All Kingfisher ingredients are 100% natural, meaning that its use won’t result in any harmful chemicals being released into our environment. The toothpaste does contain Sumatran palm oil as a dispersant – however, this is due to the fact that Kingfisher believes that working with local people to build a sustainable future is a more constructive way forward than boycotting. The palm oil used is only ever sourced from sustainably-managed estates, at which the growers are working closely with the World Wide Fund for Nature on a Palm Roundtable initiative.

Cruelty Free

Cruelty free-(large)Kingfisher Natural Toothpaste is suitable for vegans and has been named as PETA’s Best Cruelty-Free Toiletries and Beauty Product. It has never been tested on animals, and the company states on its website that it would “rather cease trading than comply with any compulsory testing regulations.”